The journey of ASU alumni founders in the marketing industry - The Arizona State Press
When ASU alumni Ken Bonham and Scott Kaufmann first met, it was through mutual friends. They were not in the same major, graduating class or job field.
But years later, they would eventually find themselves as roommates, friends and then business partners.
In their shared apartment, Kaufmann pitched the idea for a new marketing firm, telling Bonham, "If you can sell it, I can run it."
Their firstborn marketing company Lucid Agency was born, focusing on digital media using Google, social media
But years later, they would eventually find themselves as roommates, friends and then business partners.
In their shared apartment, Kaufmann pitched the idea for a new marketing firm, telling Bonham, "If you can sell it, I can run it."
Their firstborn marketing company Lucid Agency was born, focusing on digital media using Google, social media